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For the past 40 years, Larry Hohl has honed management and operations skills in prominent positions including Division Vice-President at Fortune 50 company Pepsico, VP / General Manager Worldwide Retail at Nike, CEO and President of various multimillion dollar companies, and Owner, Operator and Franchisee of several brands. Since 2009, Hohl has held Campus President positions at Universal Technical Institute (UTI) and is responsible for opening the first two metro model campuses: UTI Dallas-Fort Worth and UTI Long Beach. UTI metro models are designed with a local focus on recruitment and employment. Hohl has been Campus President of UTI Long Beach in California since 2014.
Hohl was recruited for UTI for his business acumen and experience with new business startups and consumer services companies. From 2009-2011, Hohl was UTI Dallas-Fort Worth’s Campus President, building the entire organization from the ground up, leading new campus marketing activities and developing key employer relationships. Hohl applied his thumbprint to every single new hire, enabling him to make a mark on the welcoming and driven culture.
Hohl became Interim Campus President at UTI Sacramento in California in 2011, serving in the position for a year before becoming UTI Vice President, Manufacturer & Employer Relations for the UTI corporate division. In his 2 years in that role, Hohl was responsible for all OEM and employer relations, custom training and graduate employment.
Since Hohl became UTI Long Beach Campus President in 2014, the student population has grown well ahead of expectations. For the last 3 fiscal years, UTI Long Beach has operated beyond programmed capacity.
In early 2019, UTI Long Beach received approval for Veterans Affairs (VA) funding, ramping up the VA student population to approximately the same percentage that is across the UTI system. In August 2020, UTI Long Beach will launch a Welding program, which will join the campus Automotive, Diesel and Collision Repair core programs.
Hohl is active in Long Beach community relations. He was a member of the Long Beach Chamber of Commerce from 2016-2018 and was on the board in 2018. Hohl has cultivated relationships with key Long Beach leadership to advance the profile of UTI in the community, including participating in economic development meetings and connecting with elected officials including high-level education officials, local city council members, superintendents and the Mayor of Long Beach.
Hohl positions trade school as a necessary component of post-secondary school education options. Depending on students’ interests, preferences and learning styles, trade school is a viable choice in addition to 2-year community colleges and 4-year universities.
Trying to influence all high school students to go the traditional path of a 2- or 4-year school is doing an injustice or a disservice to students who learn differently or have a passion for something a trade school is going to teach better,” says Hohl. “We can equip a campus and make available a better product for the students in the sector we’re in than any other public or private institution could because this is our core competency.
“We can invest significantly to provide the best educational environment in terms of tools, training aids, vehicles, facility and so forth,” Hohl continues. “There are many pathways for post-secondary school students that can lead them to good, strong prosperous careers. We try to create the awareness for prospective students that UTI is one of them.”
As a leader, Hohl’s vision at UTI Long Beach is to maintain a strong team that embraces a collaborative culture. He hires for complementary skill sets and empowers the UTI Long Beach team to have a clear vision, work hard and have fun.
The relationships UTI has with more than 30 of the largest manufacturers in the transportation industry help develop its cutting-edge curriculum.
While industry relationships are integral to UTI’s value proposition, the employer relationships also benefit the students, who Hohl says come first. Hohl says UTI Long Beach is a student-centric organization, where the team strives to work with students to help them find employment and provide them with the best industry opportunities.
Hohl says his goal for UTI Long Beach is to continue on a solid growth trajectory and to continue to surpass campus expectations.
Hohl was born in Huntingburg, Indiana, in 1954. He studied Business, Management and Marketing at the U.S. Air Force Academy before completing his Bachelor of Science degree in Business / Marketing from Arizona State University.
Hohl graduated #1 in IBM’s comprehensive “Sales & Marketing School” and exceeded his sales quota by 20% in IBM’s largest systems division.
Hohl has been married to his wife Linda for 44 years. They’re parents to three adult kids, Brian, Jeff and Megan, and have five (soon-to-be six) young grandchildren.
Hohl’s oldest son lives in Japan, and Hohl says he’s looking forward to traveling to the 2020 Summer Olympics in Tokyo. Hohl enjoys spending time with family and loves fitness, riding his road bike and doing cardio and strength training.
Want to find out more about continuing your education at UTI Long Beach? Just click the link below or call (800) 834-7308 to speak with one of our friendly Admissions Representatives.
1) UTI is an educational institution and cannot guarantee employment or salary.
2) For important information about the educational debt, earnings and completion rates of students who attended this program, and to review the applicable Gainful Employment disclosure, visit www.uti.edu/disclosures.